External Relations
The systematic management of company relations with its external dialog groups, e.g. the general public, the markets, potential employees and clients, public authorities, and investors. Media play an important role of communication in external relations.
Extranet
Information available exclusively to a closed user group over the Internet. The members of this clearly defined user group receive an individual access code.
E-Zine
Electronic newsletter distributed over the internet and linked to a specifically created and updated background website, which contains further information and a response element such as a competition, questionnaire, etc.
